Promotion is the publicizing of a product to increase sales or public awareness. Authors focus on the latter, in order to have a knock-on effect on the former, aka book sales. The goal is to attract attention, get people interested enough to click on a link and make that all important purchase.
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Tailoring a promotion to tie in with your brand will increase recognition and encourage sharing by your followers, helping to broaden your reach to potential customers. There is more to a successful book promotion than simply posting your book cover and some buy links. You must plan ahead!
If you have a book release coming up and would like discuss a promotion, put together a workable strategy which could include anything from a branded graphic or teaser campaign through to a mini-book trailer, then Trish can help! Simply contact her on the website or via Social Media to have a chat about what you need.
Branded Book Graphic £8.00
~ May include book cover and short quote .
5 x Book Graphics with Quotes £25.00
~ A one hour brainstorming session combined with a comprehensive online search to ensure the proposed author name/brand are not currently in use and providing examples of existing brands which most closely resemble the one/s you prefer for further development. Follow up email to recap. Author must email a few ideas a week prior to the scheduled session so Trish can complete the necessary research and develop any suggested changes accordingly.
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Branded Book Campaign £40.00
Slide Show with Text £25.00
~ This is the basic design. It includes a teaser of the plot and the book cover. (See below for samples.)
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Slide Combo with Pics, Video & Text £40.00
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Author Logo £20.00
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Bookmark/Business Card Designs £15.00
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Graphic for Twitter/Instagram/Facebook or Blog posts £10.00
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(Please consult the Promotional Services page for individual book ad campaigns)
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When the book trailers /graphics are approved and paid for in full, they become the property of the commissioning author , who may use them when and where they deem fit.
Each plan/package can be booked via email to trish_wylie@hotmail.com and must be paid for in advance via PayPal using the same address. On receipt of both, you will be contacted to schedule date/s for any brainstorming sessions and will be informed when Trish is working on your design. If you have any questions regarding these services, let us know!
